Peter Lyon

In a career spanning over 30 years, Peter has written about automobiles, innovation, games, luxury lifestyles, travel and food. Based in Tokyo since 1988, he hosts a globally broadcast TV show on Japan’s NHK World network called ‘Samurai Wheels’ with ex-F1 racer Ukyo Katayama, and authored a book in 2014 in Japanese about car culture. Over the past 3 decades, Peter has written for publications including Car and Driver, Edmunds, Top Gear, Autocar, Auto Express, Evo, Quattroruote, The Sydney Morning Herald, Herald Sun, Motor Magazine, Forbes, The Japan Times, GQ Japan, Newsweek Japan, Forbes Japan, Yahoo Japan and Yanko Design. He has raced cars and created his own race teams since 2000, culminating in a class victory in the 2009 VLN 4-hour race at the Nurburgring as well as a 4th-in-class placing in the 2010 Nurburgring 24-hour race, and a 2nd place podium in the 2011 Mazda MX-5 Media 4-Hour race in Japan. Peter is a juror for the Japan Car of the Year and Best Cars of the Year panels.

Polestar 4 Awarded Red Dot ‘Best Of The Best’ Gong

Polestar has been thrust onto the world’s automotive stage again, having been recognised for its distinctive design approach. Polestar 4 …

Newsweek Ranks Subaru In This Year’s Greatest Workplaces Listings

Subaru has a new gong to show off. Subaru of America, Inc. (SOA) announced today that it has been recognized …

New Era Of Mercedes-Benz Design Starts With All-New Electric GLC 

For over 100 years, that familiar-looking chrome grille has been a central feature of nearly every Mercedes‑Benz, while it steadily …

Chery Debuts New Lepas Brand That’s Bound For Malaysia

China’s major auto manufacturer Chery is set to debut in Malaysia in the very near future. Its new brand Lepas …

The Jaecoo 7 Is On A Roll As It Clears 10,000 Sales In Just 7 Months

For the totally new Jaecoo 7—from a Chinese brand at that—to reach 10,000 sales in just 7 months is quite …

To Celebrate Back To The Future’s 40th Anniversary, Collecting Cars Offers Delorean Auction Bidding Chance

It’s been exactly 40 years since Back To The Future first hit screens around the world. Now, four decades after …

Corvette Takes Over Nurburgring And Leaves Some New Records In Its Wake

Using its radical new mid-engined Corvette, Chevrolet has just done what no other carmaker has achieved. The Corvette Z06, ZR1 …

Number of Convertibles Drops By Half Since 2000

We all know the legendary Mazda MX-5. That’s the car that sparked the roadster boom in the early 90s, leading …

The Little Car That Could: MINI Conquers The U.S.

Small cars like the MINI have always been a tough sell in the United States, where they’re typically seen as …

BYD Celebrates Production Of 13 millionth New Energy Vehicle

BYD, the world’s leading new energy vehicle (NEV) manufacturer, has officially become the first car manufacturer globally to reach the …

Only In The UK: Unexceptional Festival Selects Skoda Favorit As Winner 

The 11th Hagerty Festival of the Unexceptional took place at Grimsthorpe Castle on Saturday, once again attracting thousands of guests …

New Subaru Forester Debuts In Indonesia With Malaysia Launch Expected Soon

It’s been a while coming, but the all-new 6th generation Subaru Forester has just debuted at the current 2025 Gaikindo …