Andy Nurman
December 14, 2023
The newly redesigned 2024 Toyota Prius is an excellent option for buyers seeking a dependable and fuel-efficient hybrid vehicle with modern appealing looks. As the most fuel-efficient Prius Toyota has ever produced, with EPA estimates up to 57 mpg combined, this iconic hybrid can save drivers significant money on gas. And with Toyota’s reputation for reliability and build quality, the Prius is a smart long-term investment.
Styling is arguably the most dramatically improved element of the new Prius. Gone are the awkward, frumpy lines of past models, replaced with a much more eye-catching silhouette featuring coupe-like proportions. Elements like the fastback rear end, available 19-inch wheels, and aggressive front fascia give the Prius legitimate curb appeal for the first time. The modern interior continues this more premium aesthetic with ambient cabin lighting and an available 12.3-inch central touchscreen lending a high-tech vibe.
While style may draw buyers in initially, the real bread and butter of the Prius remains its powertrain. The refined hybrid system churns out 194 horsepower in FWD models and 196 hp with the available all-wheel drive system. That power allows for quicker acceleration than past Prius generations while maintaining spectacular MPG. And new tech like selectable drive modes gives drivers more control over the hybrid driving experience. Outstanding fuel economy without sacrifice has long been the Prius’ promise, and the 2024 model delivers better than ever on that count.
Toyota also equips this latest Prius with all the expected technology and connectivity features buyers crave. Wireless Apple CarPlay and Android Auto, voice assistant compatibility, WiFi hotspot capability, over-the-air updates, and USB-C ports are all standard. Higher trims add options like a head-up display, digital rearview mirror, and advanced parking assistance as well. On the safety front, every Prius comes standard with the latest Toyota Safety Sense package with enhancements like pre-collision braking and radar cruise control.
Pricing
- 2024 Prius LE FWD: $27,650
- 2024 Prius XLE FWD: $31,095
- 2024 Prius Limited FWD: $34,665
- 2024 Prius LE AWD: $29,050
- 2024 Prius XLE AWD: $32,495
- 2024 Prius Limited AWD: $36,065
Please note that the MSRP excludes Dealer Processing and Handling of $1,095, and prices may change.
In my opinion, the Prius is a particularly great option for budget-conscious shoppers given that the average new car transaction price now tops $48,000. With a starting MSRP under $28,000, the Prius offers fantastic value. Fuel savings from its excellent MPG give drivers even more long-term affordability. And Toyota’s reputation for dependability means that buyers can count on the Prius to last for years without major issues. For those wanting an economical and hassle-free ownership experience, the Prius delivers.
For shoppers turned off by radical redesigns that can bring first-year glitches, the Prius offers the appeal of Toyota’s tried and true formula. Over 25 years of refinement ensures the hybrid powertrain is dependably smooth, quiet, and efficient. And Toyota offers outstanding included coverage on hybrid components to give buyers further peace of mind. With projected reliability that leads the segment, excellent fuel economy, attractive styling, and strong standard tech and safety features, the 2024 Toyota Prius makes an outstanding case as the best Prius yet.
