Peter Lyon

In a career spanning over 30 years, Peter has written about automobiles, innovation, games, luxury lifestyles, travel and food. Based in Tokyo since 1988, he hosts a globally broadcast TV show on Japan’s NHK World network called ‘Samurai Wheels’ with ex-F1 racer Ukyo Katayama, and authored a book in 2014 in Japanese about car culture. Over the past 3 decades, Peter has written for publications including Car and Driver, Edmunds, Top Gear, Autocar, Auto Express, Evo, Quattroruote, The Sydney Morning Herald, Herald Sun, Motor Magazine, Forbes, The Japan Times, GQ Japan, Newsweek Japan, Forbes Japan, Yahoo Japan and Yanko Design. He has raced cars and created his own race teams since 2000, culminating in a class victory in the 2009 VLN 4-hour race at the Nurburgring as well as a 4th-in-class placing in the 2010 Nurburgring 24-hour race, and a 2nd place podium in the 2011 Mazda MX-5 Media 4-Hour race in Japan. Peter is a juror for the Japan Car of the Year and Best Cars of the Year panels.

Bentley Reveals Bentayga ‘X’ Concept At Legendary FAT Ice Race In Austria

Bentley Motors today reveals its new Bentayga X Concept at the FAT Ice Race at Zell am See in Austria. …

Honda and DriveOhio Complete Pilot of First Roadway Maintenance System For Safer Roads

Honda and DriveOhio, the smart mobility hub of the Ohio Department of Transportation (ODOT), have completed a first-of-its-kind pilot project …

Genesis Reveals Off-Road X Skorpio Concept In UAE Desert Launch

Genesis today unveiled its new X Skorpio Concept, an off-road concept vehicle designed to perform across demanding terrain including deserts, …

Historical Ferrari Race And Road Car Collection Goes On Sale

A unique collection of ultra rare and historically significant Ferrari F1 race and road cars has been placed on sale, …

Porsche Penske Captures Third Straight Win At 24 Hours Of Daytona

Porsche Penske Motorsport earned its third consecutive victory in the Rolex 24 At Daytona today, with the No. 7 Porsche …

‘Polar Preet’ Teams Up With Dacia To Be The First Woman To Reach The North Pole Solo

Harpreet “Polar Preet” Chandi MBE, the celebrated record-breaking polar adventurer and four-time Guinness World Record holder, is ramping up her …

Escape The Winter Chills With New EV Tech From Nissan

With temperatures plummeting and snow again forecast to blast regions from Pacific North East of America to the UK, imagine …

Hyundai Trio Wins Kelley Blue Book 2026 Best Buy Awards

The Hyundai Palisade, IONIQ 5, and Kona have been recognized with class wins in Kelley Blue Book’s prestigious 2026 Best Buy Awards, reflecting the brand’s …

Bentley And Travis Pastrana Launch Dynamic Film Of SuperSports Model 

The new and now sold-out Bentley Supersports has demonstrated its exceptional agility and performance in the hands of motorsports and …

Mercedes Teams Up With Sony Pictures New GOAT Animated Movie

Product placement is a beautiful thing. Today, Mercedes-Benz announced a collaboration with Sony Pictures Animation’s “GOAT”, an original action-comedy coming …

Former F1 Champ Damon Hill To Celebrate 30th Anniversary At Goodwood

Goodwood is gearing up for an unforgettable celebration this summer, as the Festival of Speed prepares to welcome Damon Hill, …

Honda And Aston Martin F1 Team Stage Joint Reveal In Japan

Honda has today held an event in Tokyo, Japan to mark the official launch of its power unit (PU) partnership …