BAIC BJ40 Plus Launches In Malaysia With 2.0-litre Turbo

Yes, the BAIC BJ40 Plus does look like a Jeep. There’s no hiding that fact. Beijing Automotive Industry Holding Co. Ltd., or BAIC for short, has introduced the Jeep-inspired BJ40 Plus off-road SUV in Malaysia. It is anticipated that its price will amount to between RM18X,XXX and RM19X,XXX. Note that the model that went on sale is the first-generation BJ40 Plus’ arrival in Malaysia, not the second-generation.

The dimensions of the BJ40 Plus are 4,645 mm x 1,925 mm x 1,871 mm, with a wheelbase of 2,745 mm, and it sits on a ladder frame chassis. It doesn’t matter how long and hard you look at it — the BJ40 was designed for heavy-duty off-road use. 

In order to do that, the SUV, according to BAIC, must have a minimum ground clearance of 210 mm, an approach angle of 37°, and a departure angle of 31°. Additionally, it has a maximum trench-crossing width of 500 mm and a maximum fording depth of over 600 mm.

The car’s standard exterior equipment includes in Malaysia includes automatic LED headlights, LED taillights, LED foglights, 17-inch dual-ton, alloy wheels, side steps, towing hook and electric adjustable side-view mirrors with heating function

A 2.0-litre turbocharged petrol engine with 224 hpand 380 Nm powers the BJ40 Plus in Malaysia. Power is distributed to all four wheels with the brand’s part-time 4-wheel drive (4WD) system when paired with an 8-speed automatic gearbox. A central differential lock is another feature that the SUV has to facilitate off-roading.

Inside the car, the BJ40 Plus retains its macho looks but adds a bit of subtlety and class at the same time.  Standard equipment it gets here includes leather seats, a 12.3-inch digital instrument display, and a 10-inch touchscreen infotainment head unit.

As far as safety goes, the BJ40 Plus in Malaysia is equipped with standard safety features such as ABS and EBD, Auto Hold, Hill Assist Control (HAC), and Hill Descent Control (HDC). Also included are the reverse camera and cruise control, among other features.


This is a good-looking SUV—even though it screams of Jeep. We could go into the details of that supposed ‘copy,’ but we will leave that appraisal for anouther day. To recap, the BJ40 Plus has made its debut in Malaysia at a price that appears to be reasonable on the outset. Expect a competitive range and pricing of around RM18X,XXX to RM19X,XXX.

More Articles for You

New Lexus LM Debuts In Malaysia From RM1.23M

Lexus has a new flagship minivan. The original Lexus MPV vehicle was the first-generation LM and it had only been …

Mercedes EQE 350+ SUV Debuts In Malaysia With 596km Range

In addition to the Electric Art Line launched last week, one extra new EQE SUV version has just been added …

New Mercedes EQE 350+ Electric Art Debuts In Malaysia

The Mercedes-Benz EQE 350+ Electric Art Line is the new entry-level version of the EQE sedan that Mercedes-Benz Malaysia has …

Kia Unveils Affordable EV3 Compact Electric SUV Starting Around $30K

Kia has taken the wraps off its highly anticipated EV3 compact electric SUV, delivering an elevated EV experience with innovative …

New Volkswagen Golf R Debuts In Malaysia

With a price tag of RM332,990, the hotly anticipated Volkswagen Golf R (CKD) has finally made its debut in Malaysia. …

GWM Tank 300 Goes On Sale In Malaysia

What looks like a Bronco wannabe is the GWM Tank 300. And its just opened for bookings in Malaysia for …