Peter Lyon
August 6, 2025
Subaru has a new gong to show off. Subaru of America, Inc. (SOA) announced today that it has been recognized among the rankings for Newsweek’s Greatest Workplaces for Mental Well-Being 2025 and Greatest Workplaces for Gen Z 2025. Newsweek and Plant-A Insights Group recognized Subaru as a company that prioritizes mental health and is committed to making employees feel supported, valued, and empowered in the workplace. The automaker was also highlighted as an organization that excels in areas that matter to Gen Z, including belonging and community, sustainability and awareness, compensation and benefits, training and career progression, work-life balance, working environment, company image, mental well-being, job security, and corporate culture.
Jeff Walters, President and Chief Operating Officer, Subaru of America said “Subaru is committed to investing in our employees’ growth, well-being, and development at every stage of their journey, so we appreciate this recognition as a testament to our supportive culture. By providing the resources and opportunities our people need to grow with confidence and purpose, we are creating a vibrant workplace where the Subaru Love Promise lives front and center.”
In addition to these rankings, Subaru was also recognized as one of America’s Greatest Workplaces in Manufacturing 2025, which the automaker noted can be attributed to Subaru of Indiana Automotive (SIA), highlighting the manufacturer’s commitment to employee engagement and workplace satisfaction. Approximately 50 percent of Subaru vehicles sold in the United States are assembled in Lafayette, Indiana, the automaker’s only plant outside of Japan. Newsweek noted that companies included on the list are likely to experience stronger client loyalty and improved employee retention, pointing to a thriving workplace that benefits all involved.
Newsweek and Plant-A Insights Group gathered metrics for the Mental Well-Being and Gen Z rankings using publicly accessible data, discussions with HR professionals, large-scale confidential online surveys conducted among U.S. employees working for U.S. companies, and more. Rankings for the Greatest Workplaces in Manufacturing were assessed using publicly accessible data, over 400,000 employee interviews, and over 4.9 million comprehensive company reviews.
CARLIST THOUGHTS
Looking at these results, I’m getting the impression that every carmaker should be implementing the policies put in place by Subaru—especially when it comes to mental health. We have heard a lot about this topic in the media recently from tennis star Naomi Osaka to Olympic champion gymnast Simone Biles to 7-time F1 champ Lewis Hamilton. And if they are willing to talk about it then the public at large should be open to discussing this crucial topic in detail.
