Tag
Toyota
Lexus Head Named As New Toyota CEO, Unseating Akio Toyoda
In a surprise announcement yesterday, Toyota tapped 53-year-old Koji Sato, the head of Lexus and Gazoo Racing, to take over …
Toyota Benchmarks Tesla As It Rethinks Its EV Plans
Toyota is finally admitting that it might have miscalculated sums regarding the company’s electric vehicle strategy. Japan’s No 1 carmaker …
Now Toyota Is Teasing With Its New Grand Highlander
Recently, we have been focusing on the effectiveness of teaser images to promote new models just before they are revealed. …
Toyota’s Second EV — More Range And More Affordable
Toyota launched its first-ever electric vehicle, the oddly named bZ4X, early this year—finally joining the EV race. Then, it was …
Toyota Questions New York’s Plan To Meet Zero Emissions Ruling
Last week, the State of New York announced that it was joining Washington and California in implementing a plan to …
Gen Z Are Crazy About Tech, Snack And Car Companies
As members of Gen Z reach adulthood, their brand preferences and purchases are not only reshaping our society in their image …
2022 Toyota bZ4X Review – The brand’s first-ever EV
The bZ4X SUV is a watershed moment for Toyota. It’s the brand’s first-ever built-from-the-ground-up series production electric vehicle. And yes, …
Greenpeace Say Japan’s Big Three Rank Surprisingly Low On EV Rollout
Japan’s three biggest carmakers, Toyota, Nissan, and Honda, rank the lowest among global rivals regarding electric vehicle (EV) offerings and …
U.S.-bound 340-hp Toyota Crown Calls Itself A Crossover, But Is It?
Toyota made a big splash in the American media recently with the announcement that its all-new Crown, a marque that’s …
This Hot 300-hp Corolla Is Toyota’s Most Exciting Car To Ever Land In America
When you hear the name Corolla, do you think of a ho-hum, bread and butter family car that’s reliable, reasonably …